One of the reason I was attracted to the Decentrum project was that the developer had a masterplan for the entire area surrounding the project. A masterplan is basically long term strategy, it outlines what is the vision of the company regarding the project, this provides a guide for the developer to maximize the value of their properties.
The Decentrum City developer Protasco envisions the area around Jalan Ikram to be an integrated development with retail, office, service residences and MICE elements. The developer Protasco will launch the project one by one on the parcel of land around Jalan Ikram.
The gross development value of the entire masterplan is 10bil.
The future projects described in the Masterplan includes :
- 20 storey, low density serviced apartments
- 3 storey retail mall
- 9 storey SOHO tower
- Entertainment venues
- Floating park
- Stylish F&B outlets
- Building-to-building pedestrian links
- Underground parking & road connectivity
- Bicycle & motorcycle lanes
- Intelligent traffic planning
- Landscaped gardens & sky parks
- Office towers
- Convention center
- Hotel
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| High Rise Skyscrapers everywhere |
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| Floating gardens |
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| Walkways and bicycle lanes |
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| Bicycle friendly place |
Apparently, the master plan is designed by world renowned urban planners Duany and Players-Zyberk from United States. http://www.dpz.com/
